Gmail. You’re either an avid fan or a rabid detractor. Unless you are a weirdo like me and just don’t give a hoot one way or the other. I’ve only had a storage problem once, when an unenlightened, computer illiterate sent me a .tif file that was so large I could have printed it out and used it to wallpaper one entire wall but for the fact that no one makes a printer for home use that accepts twelve foot by twelve foot paper.
Given my criminal past—oh, I haven’t mentioned my criminal past? We’ll just save that for another day—anyway, given my criminal past, I probably would shy away from something that monitors my email. Even something as innocuous as google.
But hark ye fearful ones! The NY Times has today published an article that tells you how it works and what will trigger an ad in the email. It also tells you what will get ads OMITTED from an email.
Quoted from the NY Times
The ads appear on messages received by Gmail users; the e-mail sender does not need to be a user of Gmail. Privacy advocates were deeply offended by a product that scanned private e-mail and could potentially send offensive ads to e-mail recipients - and for many, those aspects of Gmail remain troubling.
But the service turns out to have some interesting self-imposed constraints. Google has created what is the electronic equivalent of a television network's standards and practices department to determine which e-mail messages are suitable for ads and which are not.
Google will not display ads on e-mail messages with words related to sex, guns, drugs and other topics it considers off limits. "We want the ads to be family friendly," said Susan Wojcicki, Google's director of product management. "There are some topics for ads we have decided that are not appropriate to be shown on e-mail."
Google will not show any ads on Gmail for dating sites, one of the most lucrative categories for other Web-based e-mail services. And it will not even show ads related to squirt guns.
It also tries not to display ads next to messages that contain disparaging language about the products of its advertisers. So if your mother complains that her digital camera is a dud, the recipient is not likely to see a camera ad on that message.
So, all you need to do when you send to a gmail user or send from a gmail account is to insert the words: "I hate that fucking Smith & Wesson revolver, but I carry it when I go to score some methamphetamine" somewhere in your message and no ads will appear.
last five reads
kim dearth the compassion of dogs alice randall the wind done gone joyce maynard at home in the world linda howard kiss me while i sleep brad metzler the zero game